Our goal is to motivate, empower + inspire all women to love themselves as is. This means embracing your insecurities; all of them. We don't Photoshop. Although we appreciate women who know they have it together, these images captured are about giving back to the women who need a boost.

With our teens girls, we are helping their mothers mold them into leading young women. 





To create a ripple. We're pretty ambitious. We have a few to list for you.

Know  YOUR Beautiful™ will reach women and/or teens within all 50 states. Thus far we can attest to about 40 states and 5 countries.

Create workshops  + outreach for teen girls + women specific to life essentials.

Expand our brand with more state ambassadors. Genuinely.

Save lives. Keep women looking forward to tomorrow. So often we forget that God created us in His image. 



The Idea

Hello, insecurities. Much love and respect to the woman who has it all together - looks, hair, skin, body, education, career, motherhood, marriage, life in general. But that ain't us. Most Recently Posted Video

You know that jaw dropping feeling when someone introduces unknown flaws to you? The feeling where you're told that your hair isn't straight enough? Your skin isn't flawless or light enough? Your waist isn't small enough? Perhaps you aren't pretty enough? Your mother or your boyfriend likes to remind you of how much you'll never be enough for anyone? Maybe you haven't. Maybe you're just a new mom. You feel inadequate and bloated. Throughout the years, Visionary + Founder - LaJune King has experienced a few of these moments. Here is a link to the most recent, personal testimony of LaJune: https://photosbyljk.blog/blog/

Since giving birth to her then, 2 year old, she's struggled with her extra "baggage". She was never comfortable with her new found "Mom body". Coming from a person who LOVED being in front of the camera, to hiding everything but her face, this was extremely difficult. LaJune began to notice that her friends, who were smaller than her, shared the same insecurities. Anytime she'd express her disgust for her body, there was always someone saying "weight looks good on you." Wait, what? That's impossible.

Since July of 2013, LaJune has decided to love, accept and OWN every insecurity. What better way to do that, than to make other women feel the same??!! Through portraiture! We don't PHOTOSHOP. Now, she and other professional women mentor teen girls. If she can positively impact just 1 person's self perception, then she's done her job. This is just the beginning.